RAB logo
  • Blog
  • Training & Events
  • About
  • Contact
  • Radio News
  • Sign in / Register

twitter facebook youtube flickr
  • Why Use Radio?
    • Britain Loves Radio
    • Strategic Role
    • Listener Insight
    • Effectiveness Research
    • Popular Slides
  • Plan Your Campaign
    • Ways to Advertise on Radio
    • Station Mapping
    • Who Owns the Stations
    • Who Sells the Airtime
    • Radio 1-2-3
    • Stations Database
  • Creativity in Radio
    • Briefing Radio Creative
    • Judging Radio Creative
    • Radio Ads Database
    • Sonic Branding
    • Quarterly Aerial Awards
  • Measure Your Campaign
    • RadioGAUGE
    • Measuring Radio's Effect
  • Radio Stats
    • Top 20 Radio Spenders
    • Revenue & Forecasts
    • RAJAR
  • Helpful Tools
    • Radioplayer
    • RadioGAUGE
    • Case Studies
    • Station Mapping
    • Radio Ads Database

Case studies

Search for the latest radio advertising case studies


Search case studies
BRANDDETAILCategory
Windows 7USING RADIO TO DRIVE INTEREST IN A “LOW INTEREST” PRODUCTPerception
Met PoliceUSING RADIO TO ENGAGE YOUTH IN AN ONLINE CONVERSATIONResponse
TildaUSING BRANDED CONTENT ON RADIO TO DRIVE SALESSales
DFTRADIO ENCOURAGES DRIVERS TO THINK OF BIKERS AS REAL PEOPLEAwareness
FrankUSING RADIO TO GET INSIDE THE WORLD OF TEENAGERSResponse
Comic ReliefUSING RADIO TO BRING THE MEANING OF A BRAND TO LIFEAwareness
HeinzUSING RADIO SCHEDULING TO MAXIMISE PROFITABLE LEVELS OF BUSINESSSales
Nando'sUSING RADIO TO CHANGE PEOPLE’S MINDSPerception
VW PassatRADIO’S INFLUENCE AMONG DRIVERS INCREASES DEALER VISITSFootfall
CanonUSING RADIO TO ACHIEVE STANDOUT IN A BUSY MARKETPLACEAwareness
H&MLEVERAGING RADIO’S POWER TO ACCESS THE WORLD OF MUSICSales
WaitroseHOW RADIO CREATES A CONSTANT, DOMINANT PRESENCEResponse
AutoglassUSING RADIO SCHEDULING TO MAXIMISE PROFITABLE LEVELS OF BUSINESSSales
Southern ComfortUSING RADIO TO BRING THE MEANING OF A BRAND TO LIFEPerception
XboxGRABBING ATTENTION THROUGH INNOVATIVE USE OF RADIOSales
Loading...

Radio Advertising Case Studies  »

Case Studies Search  »
Search for radio advertising case studies. Case studies search »

Local Radio Case Studies  »

A selection of local radio case studies. Local radio advertising case studies »

Yearly Case Study Publications »

A full collection of each years best radio case studies. Sound of Success case studies »


Radio Advertising Bureau, 6th floor, 55 New Oxford Street, London WC1A 1BS. / T: 020 7010 0700 / F: 020 7010 0601 / E: INFO@RAB.CO.UK

Why Use Radio? »

Britain loves radio / Strategic role / Listener insight / Effectiveness research / Popular slides

Plan your campaign »

Ways to advertise on radio / Station mapping / Who owns the stations / Who sells the airtime / Radio 1-2-3 / Stations database

Creativity in radio »

Briefing radio creative / Judging radio creative / Radio ads database / sonic branding / Quarterly Aerial awards

Helpful Tools »

 Radioplayer / RadioGAUGE / Case studies / Station mapping / Radio ads database

Home / Blog / Training & Events / Top 20s / Revenue and Forecasts / RAJAR / About / Contact / FAQs / Legal / Privacy





Copyright © 2011 Radio Advertising Bureau